My journey started in marketing — I landed my first agency job while still in school, and that’s where I fell in love with the creative side of brand building. I taught myself graphic design, studied UI/UX, and spent the last 9+ years helping businesses elevate their presence and make more impact through thoughtful design and intentional strategy.

I’ve worked with hundreds of brands across different industries, but I’m especially drawn to those with depth — the ones that care deeply about their people, their mission, and the story they’re telling. My design style is diverse and intuitive. I’m inspired by symbolism, geometry, minimalism, and hand-drawn elements, and I’m always aiming to capture the essence of a brand — not just make it look good.

Lucid Creative Studio is where I blend everything I know — from marketing to aesthetics to emotional resonance — to help brands grow with clarity, creativity, and soul.